Thursday, November 29, 2012

2012 Bridging the Divide - The Press

The press continues to roll in. We are getting a great deal of media attention in Lima for the 2012 Bridging the Divide event (and the entire country – as Lima drives news to all of the Provinces).

Yesterday was our “kick off” press conference and we had a tremendous level of attendance from the Press and a cadre of movie, print and TV personalities and stars.

After the press conference, Ben, Carmen and the team took one of the celebrities with them to the RPP radio and TV station and he had a day time interview.  They didn’t want the HBI team, just a celebrity so Carmen and Ben fed him what to say and he did a really good job.  You can see it here: https://www.youtube.com/watch?feature=player_embedded&v=vy5J7-7m-Y0#!

From there the HBI team went to Real Plaza (our principle sponsor for the events and a great community supporter) and helped pass out flyers. There has been a stand at the Real Plaza stores all week with someone handing out flyers which should get some attention for the finish. Speaking of the finish of the Lima 50km run –  the finish should be pretty grand.  There is a huge stage and a big screen TV and there are plans for a real festive experience. Oh my gosh I hope we don’t implode and actually make it to the finish!?

Today our team has a TV interview and a radio interview. Tomorrow myself, Ben, Carmen and Daniel are all headed for another TV interview and a bunch of press junkets.

Stay posted to the website for continuous updates - http://iamthebridge.org/iamthebridge/Home.html

Thanks for all of your support!

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